Content

<link href="https://fonts.googleapis.com/css2?family=Content:wght@400;700&display=swap" rel="stylesheet">

font-family: 'Content', sans-serif;

https://fonts.googleapis.com/css2?family=Content:wght@400;700&display=swap

wp_enqueue_style( 'content-font', 'https://fonts.googleapis.com/css2?family=Content:wght@400;700&display=swap', array(), null );